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3 Rules That Impressive Product Managers Never Forget

By Sophia Gerritsen


Over the years I have dealt with numerous product managers in high-tech organizations. It became evident to me that all good product managers have in common a set of qualities that I will show you with this article.

Socialize decisions and ideas: People are naturally resistant to changes. If you are considering a big modification to the product, it's business case or it's positioning, ensure that you socialize the idea. If the change has to be authorized in some board meeting, make sure the session is a rubber stamp, the decision makers must have made a decision to concur already in advance of the meeting. If you neglect to accomplish this, these meetings will be chaotic, and you might possibly end up getting directions that you are ill-prepared to handle.

Act like an authority: A product manager is a forerunner in product development. You set the goals for what the product delivers. You put in priority the requirements. It is actually an essential role, it drives what others will work on. Be sure you display authority in your conclusions. Ensure you can properly substantiate your decisions. Realize the best ways to communicate the decision to your distinct audiences. Technologists usually like to be taken through the substantiation first and than be presented with a conclusion. Executives will want to listen to the executive summary to begin with and dig into the details if they believe they should.

Be enthusiastic (or pretend to be): Not a soul likes to work on or support a product that they can't believe in. Your task as a product manager is to ensure workers believe in the product. Which implies you need to be enthusiastic about the product. In the event that you cannot do this, attempt to transfer to a product you feel much better about or imitate passion.

Conclusion: The career of a product manager can often be challenging, but seeing your product going from an idea to a thing that people really make use of is extremely rewarding. With this article, I have attempted to give you some of the tools that can help you succeed in a career in product management.




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