If people aren't aware of the show that you're about to put on, does it matter how good the story is or how effective the actors are? It's no secret that people are going to put their attention on the things that they are aware of and plays are not exception. If you're going into the city, it's most likely that you're going to see ads around the city. Of all of the ads, though, I think the most effective types are the ones known as car wraps.
Car wraps can move about quite well and this automatically makes them the best way to get a name out into the public eye so that various groups see it. Manufacturers of such wraps - JMR Graphics included - have created these and I don't think it's any secret that their level of mobility has become quite a selling point, either. Being able to reach people of all walks of life can only help sweeten the deal, in my mind. People are most certainly going to pay attention to the image that's set into the open.
These wraps, from a graphical standpoint, are made so that a certain mood is seen. "The Importance of Being Earnest" was a play I saw while I was in college and it had an older feel to it. I think that in a case like this, colors that have a vintage feeling or even a sepia tone would be ideal. Would it be as effective if, for instance, neon green was used instead? It's not something that fits the mood of the play at all and it would be a failure right out of the gate, if you ask me.
One of the most recent examples of a car wrap I saw in the city which depicted a play was for "Spider-Man: Turn off the Dark." Despite the fact that the play is reportedly one of poor quality, the graphical presentation of the wrap had me interested. It showcased the wall-crawler in a darker atmosphere and it's one that I'm sure would have grabbed people instantly. Opinions on the play itself may be mixed but I think that's the case for most shows that people go to see.
These wraps, in my mind, can be used quite well, especially considering how advanced the world we live in is. Social media is a strong format to advertise a brand with and television is commonly used as well. As modern as these are, you have to wonder just how much the initial message will last. These wraps do not have such a problem because they can sustain themselves nicely and, in my mind, there's no method that can be of better use of your time.
Car wraps can move about quite well and this automatically makes them the best way to get a name out into the public eye so that various groups see it. Manufacturers of such wraps - JMR Graphics included - have created these and I don't think it's any secret that their level of mobility has become quite a selling point, either. Being able to reach people of all walks of life can only help sweeten the deal, in my mind. People are most certainly going to pay attention to the image that's set into the open.
These wraps, from a graphical standpoint, are made so that a certain mood is seen. "The Importance of Being Earnest" was a play I saw while I was in college and it had an older feel to it. I think that in a case like this, colors that have a vintage feeling or even a sepia tone would be ideal. Would it be as effective if, for instance, neon green was used instead? It's not something that fits the mood of the play at all and it would be a failure right out of the gate, if you ask me.
One of the most recent examples of a car wrap I saw in the city which depicted a play was for "Spider-Man: Turn off the Dark." Despite the fact that the play is reportedly one of poor quality, the graphical presentation of the wrap had me interested. It showcased the wall-crawler in a darker atmosphere and it's one that I'm sure would have grabbed people instantly. Opinions on the play itself may be mixed but I think that's the case for most shows that people go to see.
These wraps, in my mind, can be used quite well, especially considering how advanced the world we live in is. Social media is a strong format to advertise a brand with and television is commonly used as well. As modern as these are, you have to wonder just how much the initial message will last. These wraps do not have such a problem because they can sustain themselves nicely and, in my mind, there's no method that can be of better use of your time.
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